Communication Tools for Effective Outreach

Communication Tools for Effective Outreach

Specialists from CU Boulder's Strategic Media Relations, Science Discovery, and the Office for Outreach and Engagement shared insights and tools for engaging with K-12 students, community members, and other public audiences and for telling your story to the media and through social media.

This informative evening included a panel presentation and discussion on communication tools for effective outreach and workshop sessions led by each presenter that focused on K-12 settings, adult public audiences, print media/journalists and social media.

The Engaged Scientist series was coordinated by CU's new Albert A. Bartlett Center for Science Communication, CIRES Education and Outreach, INSTAAR, and Learn More About Climate at the Office for Outreach and Engagement.

Context for Use

This workshop was part of the Engaged Scientist Series. Although the workshop has concluded, resources are available below.

ESS Communication Tools Cover Photo. Image by Gerd Altmann from Pixabay

Goals Header
Goals

The goals of this workshop were to: 

  • Understand intentional social media 
  • Learn tactics and techniques 
  • Discuss ideas with like-minded colleagues

Teaching Materials

Engaged Scientist Series: Communication Tools Social Media Presentation
Engaged Scientist Series: Communication Tools Sharing Stories Presentation
Engaged Scientist Series: Communication Tools Intentional Social Media Worksheet
Engaged Scientist Series: Communication Tools Best Practices